Is Reputation Management the New PR?
In both PR and reputation management the objective is all about influencing the kind of information users see; one using traditional media while the other uses the web. While the objectives of each...
View ArticleReputation Management: 3 Steps that can Also Build Your Brand
As the line between managing a company’s reputation and building its brand continues to blur, initiatives in one type of campaign can benefit the other. As the characteristics of these practices have...
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